Quick, India-focused tools and templates to speed up keyword research, content creation, on-page edits, and technical checks. This intro gives a practical listicle you can copy, edit, and use in solo, agency, or in-house teams.
Prompts are inputs with constraints. They are not magic. Give context, ask for structure, and validate outputs to get reliable results. Use them to shape search intent, cluster ideas, and draft blog titles and briefs.
How to use this list: copy and paste a prompt, replace bracketed items, then iterate with follow-ups. Always check facts, avoid plagiarism, and rewrite in your brand voice to match Google’s Helpful Content direction.
Key Takeaways
- Practical prompts cover discovery, intent, clustering, and briefs.
- Use inputs with constraints to guide reliable content creation and keyword research.
- Workflows are repeatable for Indian marketers and small teams.
- Copy, replace brackets, and iterate to refine outputs.
- Verify facts, avoid copied text, and tailor tone to your brand.
Why ChatGPT belongs in a modern SEO workflow in India
Start with search: sustained visibility creates steady traffic and qualified leads. Around 68% of online experiences begin with a search engine. That makes early ranking gains highly valuable, especially in competitive Indian categories where momentum compounds over months and years.
What the tool is: it is an AI language model that drafts, summarizes, expands, and structures content. Treat its output as a starting point, not final published text.
What an “SEO prompt” really means
An SEO instruction is a clear direction with constraints: goal, audience, format, keywords, and limits. Good instructions produce lists, outlines, tables, and draft copy you can edit.
Where it helps most
- Keyword research: quick idea generation and clustering.
- Content creation: first drafts, variants, and metadata sketches.
- Optimization: checklists, headings, and readability tweaks.
Localize outputs with city or language modifiers. Always validate hypotheses with real data sources like Search Console and keyword tools before publishing.
How to get better outputs from chatgpt prompts
Better outputs start when you describe the audience, location, industry, and the final goal. Short context steers tone and relevance, and it makes generated content easier to edit into publishable copy.
Use a reusable prompt template:
- Role + business context (brand, product)
- Target audience and city/location
- Goal, constraints, and desired output format
- Example: “Classify intent in a table and write a 2-level outline.”
Specifying the audience changes answers. A B2B brief will ask for case studies and metrics. A D2C brief needs benefits and simpler language. Local services will want city keywords; SaaS will want feature-driven angles.
| Request | Use case | Output |
|---|---|---|
| Intent classification | Keyword planning | 2‑column table with intent + example queries |
| Deliverables list | Content production | Bulleted checklist with deadlines |
| Structure | Long-form guides | Two-level outline with H2/H3 headings |
Reduce risk: always ask the model to list assumptions, unknowns, and verification steps. Example: “List what to validate in Google SERPs and Search Console.” That reveals gaps and guides data checks.
- Generate → critique → refine → finalize.
- Force tables and outlines to keep results scannable.
- Require a short verification checklist to avoid hallucinated facts.
These small controls deliver clearer insights, safer content, and measurable strategies you can test in India-focused campaigns.
ChatGPT for SEO: Prompts That Actually Work
This is a copy/paste prompt library to jumpstart keyword discovery, question mining, and local phrase lists. Swap the placeholders [topic], [audience], and [location] and run each instruction with your data.
Keyword discovery prompt for related terms around a topic
Ask for a list of 15 semantically related terms and label each as primary or supporting. Include intent tags (informational, commercial) and a short note on likely page type.
Long-tail keyword prompt focused on intent and low competition
Request 10 long-tail phrases, a simple difficulty proxy (low/medium/high), the likely SERP type, and who the query serves (beginner vs buyer). This helps prioritize long tails in content planning.
LSI and synonym prompt for natural keyword integration
Require 12 synonyms or LSI terms and provide three example sentences that use each term naturally. This avoids stuffing and keeps copy readable on your website.
People Also Ask question prompt to uncover demand
Generate clusters of related questions with 1–2 sentence answers suitable for FAQ blocks or featured-snippet attempts. Group similar queries together to spot content gaps.
Local keyword prompt tailored to Indian searches and audiences
Ask for city/state modifiers and common service-area phrasing used by Indian searchers, such as “near me”, “in Mumbai”, and “in Bangalore”. Include mobile-friendly variants and local intent labels.
Competitor keyword extraction prompt from a pasted page
Paste a competitor URL or page. Ask the model to list repeated entities, heading themes, and likely keyword targets. End with a reminder: validate these targets with real data tools.
“Use these templates to map intent, rank low-competition phrases, and build actionable keyword lists.”
Search intent prompts to align content with what Google wants to rank
Begin with a quick check: what outcome does this keyword promise to deliver to users? Matching that outcome to page format is the single biggest factor in whether a piece of content ranks.
Intent classification prompt and workflow
Use a clear instruction to classify your keyword list into commercial, transactional, or informational buckets. Ask the model to return a table with intent, suggested page type, and the must-answer question.
- Workflow: input keyword list → output a table → review CTAs and page type → validate in SERP.
- Include an India-focused CTA column (call, WhatsApp, book demo, download).
- Quick check: compare the chosen format to the top results before writing.
Query-to-content-type prompt and mixed-intent guidance
Prompt: “Map queries to landing page, blog post, product page, or category page and explain why each match works.” Use short rationales to keep pages focused.
| Keyword | Intent | Suggested page type | Recommended CTA |
|---|---|---|---|
| best noise cancelling headphones | commercial | blog post | compare models / affiliate link |
| buy wireless earbuds online | transactional | product page | buy now / EMI options |
| how to choose wireless earbuds | informational | blog post | download buyer’s checklist |
When intents mix, consider a hybrid approach: a long guide that links to a focused conversion page. Use internal links and clear CTAs so the user journey stays logical.
On-page tie-in: align title and meta with the classified intent so the SERP snippet matches user expectations. This improves clicks and reduces bounce rate, which supports longer-term seo strategies and better content performance on your website.
Keyword clustering prompts to build topical authority faster
Group related search terms into meaningful clusters to build deeper topic authority and avoid competing pages. This step frames a content strategy that maps each cluster to a clear role on your website.
Semantic clustering prompt with a core topic
Prompt example: “Cluster the following keywords (add a core topic for each group) based on semantic relevance: [list]. Output: cluster name, core topic, primary keyword, secondary keywords, suggested URL slug, best content asset.”
Topical gap prompt to find missing subtopics
Use: compare your outline against cluster needs to reveal gaps. Ask the model to list missing subtopics that appear in high-ranking pages and to mark which items should be added to the outline.
Internal linking prompt with anchor text ideas
Request link targets between clusters and natural anchor text suggestions. Include a column with recommended link direction (support → pillar or pillar → related) to speed implementation.
“Build one pillar page plus 5–10 supporting pages, then link upward and sideways to consolidate authority.”
| Cluster | Core topic | Best asset | Suggested slug |
|---|---|---|---|
| Noise-canceling | Headphone buying guide | Pillar page | /headphone-buying-guide |
| Budget models | Affordable earbuds | Supporting blog | /affordable-earbuds |
| Local stores | Where to buy | FAQ | /buy-earbuds-india |
- Implementation: pillar + 5–10 supports, then create internal linking plan.
- Validate: check SERP overlap and Search Console data after publishing.
Content ideation and title prompts that improve CTR
A focused ideation process turns industry pain points into blog topics that match search intent and buyer stages.
Why CTR matters: better titles boost clicks, which increases session signals and can support long-term ranking gains. Improve headline clarity and alignment with intent to lift organic traffic and engagement.
Blog topic generation prompt based on pain points
Prompt: “Generate 8 blog topic ideas tied to common industry problems in [industry] in India. Map each topic to funnel stage (awareness/consideration/decision) and list one question users ask.”
Title constraints and examples
Force the title prompt to include the keyword near the front, be 55–60 characters, match intent, and name the audience persona.
| Constraint | Example | Why it helps |
|---|---|---|
| Keyword front | Electric scooters in Pune: buyer guide | Improves relevance in SERP |
| 55–60 chars | Top budget scooters: features & prices | Prevents truncation |
| Audience | New riders, city commuters | Targets click intent |
Testing, catchier rewrites, and contrarian angles
- Ask for three higher-CTR alternatives (how-to, checklist, comparison) to A/B in ads and email.
- Request a catchier headline rewrite that keeps facts accurate and avoids clickbait.
- When prompting contrarian posts, require sources, list caveats, and note when the view does not apply.
“Pick 3 finalists → check SERP similarity → choose the most differentiated, intent-matching option.”
Outline and brief prompts for faster content creation
Begin with the user outcome: each H2 should answer a specific search need and lead the reader forward.
Why outlines and briefs matter: they cut revision cycles and keep a draft aligned with intent, audience, and SERP signals. A tight brief reduces guesswork and speeds article generation.
Comprehensive guide outline prompt
Ask for a two-level heading structure (H2/H3) with word-count ranges per section and suggested internal links to cluster pages. Include a short meta summary and target keyword list.
Subheading prompt to improve scannability
Require short H3s, parallel phrasing, and a clear what/why/how flow. Prefer action verbs and one idea per subheading to help readers scan.
Content brief and drafting prompts
- Content brief: target query, primary/secondary keywords, angle, examples to include, and what to avoid (thin claims, overoptimistic stats).
- Drafting prompts: benefit-first intro, step-by-step body sections, and a conclusion with a next-step CTA (subscribe, download, request audit).
- Quality control: ask the model to flag missing evidence, undefined terms, or repetitive sections before final edits.
“Edit the final draft into your brand tone and validate facts against real data sources.”
Editing and optimization prompts for readable, keyword-rich copy
Good optimization is more than adding terms. It’s about clear meaning, natural language, and content that answers user questions. Edits should tighten text, keep tone consistent, and make pages easier to scan on mobile.
Rewrite to include target keywords without stuffing
Rewrite prompt: “Rewrite this paragraph to integrate the following keywords naturally: [list]. Keep the original meaning, preserve the brand tone, avoid keyword stuffing, and keep sentences under 20 words.”
Simplify for broader audiences
Simplification prompt: “Paraphrase this section so a high-school student can understand it. Keep technical accuracy, shorten long sentences, and replace jargon with simple descriptions.”
Convert passive text to active voice
Active-voice prompt: “Identify passive sentences, rewrite them in active voice, and split paragraphs longer than three sentences into shorter blocks for better scanning.”
Add concrete examples, short quotes, and metaphors
Examples & quotes prompt: “Insert two India-relevant examples, one short quote from an expert, and one simple metaphor that explains the main concept. Keep each addition under two sentences.”
- Trust checklist: define terms, add caveats, remove unverifiable claims, and ensure the content fully answers user questions.
- Run a final check for tone, keyword density, and factual accuracy before publishing.
“Edit to improve clarity, then test readability and relevance in real search results.”
Editor pass prompt: “List the top 10 improvements you would make to this draft and explain why. Mark items as ‘must’, ‘should’, or ‘optional’ so an editor can apply changes quickly.”
On-page SEO prompts for meta titles, meta description, and SERP readiness
Snippets are the first impression your page makes in search results. They must match intent, set clear expectations, and drive qualified clicks. Use tight metadata to stand out without overpromising.
Meta description prompt with CTA and keyword inclusion
Prompt: “Suggest a meta description (150–160 characters). Include the primary keyword once, keep it user-friendly, and end with a clear CTA.” Constraint: 150–160 characters, one keyword, one CTA.
Title tag prompt with character limits and intent match
Prompt: “Generate 3 title tag variations (50–60 characters). Put the keyword near the front, match informational intent, and avoid spammy phrasing.”
Featured snippet prompt using NLP-friendly formatting
Prompt: “Provide an NLP-friendly featured snippet: short definition, 3–5 steps or bullet points, and one one-line summary. Use concise sentences and plain language.”
Image alt text prompt for accessibility and relevance
Prompt: “Write descriptive image alt text (8–12 words) that names the main subject and adds useful context.” Use accessibility best practices and include the keyword only if natural.
“Metadata is an optimization lever, not a guarantee; monitor performance in Search Console and iterate.”
| Check | Why it matters | How to review |
|---|---|---|
| Intent match | Improves CTR | Compare top 5 results |
| Length limits | Prevents truncation | Use character counts |
| Differentiation | Attracts clicks | Note unique angle in meta |
- Compare titles/descriptions with top 5 results for differentiation and intent match.
- Track click-throughs and iterate monthly in Search Console.
Technical SEO prompts for scaling safely
Technical checks keep a website healthy; use prompt templates to draft code and checklists quickly. These prompts speed up delivery of robots.txt, hreflang, xml sitemap, and schema markup so teams can test changes faster.
Robots.txt directive prompt
Prompt example: “Generate a robots.txt directive to disallow /private/, allow CSS/JS, show sitemap location, and warn about blocking assets.” Ask the model to output the directive, the file path (/robots.txt), and a short warning about blocking critical assets like CSS, JS, or API routes.
Hreflang attributes for languages and regions
Use hreflang prompts to list link rel=”alternate” tags for English (en-in) and regional languages such as hi-in, ta-in, and bn-in. Include canonical hints and common pitfalls like wrong country codes or missing self-references.
XML sitemap generation prompt
Prompt example: “Create a valid XML sitemap that includes these URLs: [list].” Request a compliant sitemap XML and note when to split large sitemaps (>50k URLs or >50MB) and link to a sitemap index.
Schema markup for article pages
Ask: “Create JSON-LD schema markup for an Article that targets [keyword]. Include headline, description, author, datePublished, dateModified, mainEntityOfPage, and publisher.” Validate with Rich Results Test before publishing.
Technical improvement prompt with a fixes table
Prompt: “Analyze [website URL] and output a table with columns: issue, impact, how to fix, priority, owner (dev/content/seo).” This produces a clear, actionable table for handoffs.
| Issue | Impact | How to fix | Priority | Owner |
|---|---|---|---|---|
| Blocked CSS/JS | Rendering errors | Update robots.txt to allow assets | High | Dev |
| Missing hreflang | Wrong regional content | Add hreflang tags + x-default | Medium | Content |
| Large sitemap | Indexing delays | Split into sitemap index files | Medium | SEO |
Governance note: track changes in version control, test in staging, and validate with Google Rich Results Test and Search Console. Always have a developer review code before deployment.
Off-page and link building prompts that don’t sound spammy
Link building works best when you lead with value and a clear, single ask that respects the contact’s time. Off-page outreach should build relationships, not one-off transactions. Aim for concise asks, a personalized line, and proof you read the target’s recent work.
Prospecting prompt: Ask the model to “Identify authoritative websites relevant to [industry] in India and output: site name, why relevant, type (publication/directory/community), contact route, and three quality signals to check.”
Guest post idea prompt
Request “Generate 6 guest post ideas tied to my expertise. For each idea give one target website, a 20‑word pitch, and 3 angle options (how-to, data-driven, case study).” This keeps topics relevant and useful to the host site.
Outreach email prompt
Use a role and voice: “Write an outreach email as an SEO manager, voice: professional and concise. Include one-sentence value, one clear ask, and a personalization line about a recent article.”
Ultra-short outreach & follow-up
Ask for two-sentence templates that contain one question only. Include a follow-up that references the earlier note and offers a tiny win (a paragraph draft or a canonical suggestion).
Social distribution prompts
Generate platform variants: LinkedIn (thought thread), Instagram (short caption + 3 India-relevant hashtags), and Twitter/X (3 concise hooks). Add suggested caption lengths and hashtag sets for local reach.
“Track outreach in a sheet or CRM, A/B test subject lines, and ensure requests follow the target site’s editorial rules.”
| Task | Prompt output | Why it helps | Example |
|---|---|---|---|
| Prospecting | Site, relevance, type, contact, signals | Speeds qualified outreach | mint.com — publication — email — high DA, topical authority |
| Guest post ideas | Topic, target site, 3 angles | Aligns expertise with audience | “EV buyers in India” — AutoDaily — how-to/data/case |
| Outreach email | Role, voice, value, single ask | Keeps messages human and clear | “SEO manager — quick guest post?” |
| Social repurposing | LinkedIn thread, IG caption, hashtags | Amplifies distribution | #contentmarketing #linkbuilding #marketingindia |
- Quality reminder: log outreach, respect editorial guidelines, and avoid language that reads automated.
- Personalize each pitch, test subject lines, and offer clear value before asking for a link.
Conclusion
Practical next steps,
Close the loop: move from keyword discovery to tracked publication and ongoing refinement.
Follow the workflow: discover keywords → classify intent → cluster topics → generate titles → build outlines → draft sections → edit and optimize → write meta and description → handle technical basics → amplify and build links.
Use prompts as starting points, then validate claims with real data, add original examples, and edit until the content answers user needs in India.
Next step: pick one upcoming page, run three prompts from each relevant section, compile the outputs into a single brief, publish, and measure rankings, CTR, and conversions in Search Console and Analytics.
Tools speed production, but strong editorial judgment and a clear strategy keep results reliable.