In today’s world Search Engine Optimization is considered as one of the best techniques by which we increase the traffic on a particular website & also can increase it’s ranking in different search engines. Basically, SEO is a combination of two major techniques On-Page SEO & Off-Page SEO. First, let’s see what exactly are On-page & Off-page SEO Techniques .
The things or changes we do on the website, things which are visible to a user comes under on-page SEO category. These things consist of Title, Description, Content, Keywords, Images, Internal linking and much more. On-Page is basically for building or creating a website in a way that search engines catch that website from particular keyword and can increase its ranking.
As far as Off-page is concerned, it a technique which increases your website’s popularity all over the internet. There is n number of Off-page SEO activities by which we can make website visible and popular amongst our clients. ON-page can only help in increasing the visibility of website among the search engines, whereas, Off-page not only increase the popularity, it also helps to increase the website’s position in SERP.
Have a look at top 10 Off-Page SEO techniques 2018:
1. Social Media Engagement
Social media engagement is the most powerful Off-page SEO technique. For every business you want to make, make sure you have website or blog for that & you share it on different social media platforms. Because social media is the only way where you can directly interact with your customer hence increasing your social engagement. Also, social media provides you to create backlinks for your website.
2. Social Bookmarking Sites
Want to promote your website’s blog? Always go for social bookmarking sites, they are the best OFF-Page SEO checklist for doing so. We gain high traffic to our website by promoting our website’s blog on them.
3. Forum Submission
Participating in your business related search forums can help you to be a part of the community which is entirely is about your business. Use “Do-follow” forums for better results. Always reply to particular threads, discuss their problem & also advice people with the best solution possible.
4. Blog Directory Submission
Directory Submission is constantly operating to make quality backlinks. Opt for a good directory and choose a proper category. It takes quite a while to deliver better results, however, these results stand out over an extended time period.
5. Article Submission
Submit your articles on article submission directory having high PR & also you can provide a link to your website there. Certify your content is exclusively unique and of prime quality. Content having more than required keyword stuffing and content of poor/low-quality will automatically get rejected on the article submission sites. Select the right category and give a good title to your content considering all the OF-Page SEO factors.
6. Question and Answer
One of the simplest ways by which you can get high traffic is from question and answer websites. Be a part of high PR question and answer sites and hunt for queries associated with your business, journal or website and provide clear answers to those queries. Provide a link to your website which is able to facilitate more visibility to your website.
7. Video Submission
For making your videos more popular, always go for popular video submission sites. Provide a to the point title, description, tags and reference links. As all video submission sites have high PR, hence it’s one of the best ways to make your video as popular as possible simply by submitting them to these sites.
8. Image Submission
Share your photos on widespread image submission websites.Always optimise your images before submitting having correct URL and title tag. Check twice for providing proper title, description and tags to your images before submitting them.
9. Infographics Submission
Make artistic infographics. These days, infographics are becoming more popular on the web. Submit your infographics on infographics submission websites and provide reference links to your blog or webpage.
10. Document Sharing
Create engaging documents regarding your business or blog. The documents ought to have distinctive content and must be in either pdf or ppt formats. Submit these documents to the document sharing websites.
Precise Off-page optimization & On-page optimization can provide a good position to your website in SERP. Make sure you always opt for white hat SEO & not black hat SEO, it may be a slow process but it the only right one. In above PA, DA & PR stands for Page Authority, Domain Authority & Page Rank respectively.